The goal of this course is to get an understanding of how to run a business in China (and Asia) from the perspective of a Swiss company and to identify the risks when running a global business. Company visits and interactive workshops with professionals allow for networking and social interaction as well.
Learning objective
This course will cover: - Business and Economic Insights: What companies need to know to enter the world's fastest expanding economy - China in Transition: Transition from an economy dominated by manufacturing and exports to one led by technology and services - How to manage the risks: How to control for Business Interruption Risks (e.g. Pandemics)? How to mitigate these risks?
Content
The program will cover different speakers, ranging from managerial level to senior level. Speakers will share their experience combining different perspectives, ranging from (global) corporate views, medium size company views expanding to China, start-up views as well as academic views. Flexible sessions at ETH and at corporate facilities allow for individual interactions with the speakers.
Performance assessment
Performance assessment information (valid until the course unit is held again)