On the end-to-end process of data analytics in organisations & business and how to transform data into insights for fact based decisions. Presentation of the process from the beginning with framing the business problem to presenting the results and making decisions by the use of data analytics. For each topic case studies from the financial service, healthcare and retail sectors will be presented.
The goal of this course is to give the students the understanding of the data analytics process in the business world, with special focus on the skills and techniques used besides the technical skills. The student will become familiar with the "business language", current problems and thinking in organisations and business and tools used.
Framing the Business Problem Framing the Analytics Problem Data Methodology Model Building Deployment Model Lifecycle Soft Skills for the Statistical/Mathematical Professional
Lecture Notes will be available.
Prerequisites / Notice
Prerequisites: Basic statistics and probability theory and regression
Performance assessment information (valid until the course unit is held again)