365-1059-00L  Practicing Strategy

SemesterAutumn Semester 2019
LecturersG. von Krogh, S. Herting
Periodicityyearly recurring course
Language of instructionEnglish
CommentExclusively for MAS MTEC students (third semester).
A prior/parallel enrolment for the lecture “Strategic Management” (363-0392-00) is mandatory.

Once you have completed the course enrollment in «myStudies», please press the button «Learning Materials» to access the Moodle course.


365-1059-00 SPracticing Strategy
Two-day course: 01.11.2019 and 29.11.2019.
Friday: 10:15-19:00.
16s hrs
01.11.10:15-19:00WEV F 109 »
29.11.10:15-19:00WEV F 109 »
G. von Krogh, S. Herting

Catalogue data

AbstractThis lecture is a special course for MAS students which supplements the Strategic Management course. Participants work on real-life strategy problems in a two-day workshop and apply concepts & methods from the Strategic Management course to develop suitable solutions.
ObjectiveThe course has two goals. First, participants learn to decompose complex real life problems into underlying strategic issues. Second, students learn to transfer and use the concepts and methods from the Strategic Management lecture to develop solutions for the identified strategic issues in real-life business contexts.
ContentThe course consists of two workshop days. However, most work for participants takes place in the phase between the two workshop days when participants engage in group work to solve a real-life strategic issue.

First workshop day:
Participants revisit core concepts and methods from the Strategic Management lecture. Moreover, participants learn the conceptual steps of defining strategic questions and developing suitable solutions for real-life settings. This conceptual process is then illustrated with an in-depth case study of a strategy consulting project that one of the lecturers conducted. The second part of the workshop day is the starting point for the group work phase. Participants identify a strategic problem that they face at work and team up (each group consists of 4-6 participants) to develop solutions by applying the concepts and methods from the Practicing Strategy class. At the end of the first workshop day, each group has defined one strategic question and developed a rough course of action for developing solutions until the second workshop day.

Between workshop days:
Participants work in small groups to develop solutions for the strategic problem that they identified on the first workshop day. This phase requires participants to select concepts and methods that are suitable to approach the strategic question. Moreover, students collect and analyze data. Subsequently, participants draw upon their analysis to develop solutions to the strategic problem. In this phase, participants can rely on the support and feedback from the teaching team.

Second workshop day:
Participants present their group work followed by an in-depth discussion and feedback session for each group project.
Prerequisites / NoticeSuccessful registration and participation (either parallel enrollment or successful completion in a previous semester) in the course "Strategic Management" is required (see Course Catalogue page for details).

Performance assessment

Performance assessment information (valid until the course unit is held again)
Performance assessment as a semester course
ECTS credits1 credit
ExaminersG. von Krogh, S. Herting
Typeungraded semester performance
Language of examinationEnglish
RepetitionRepetition only possible after re-enrolling for the course unit.
Additional information on mode of examinationCredit points will only be assigned if the following criteria are met: Full attendance of all course days and full completion of all course assignments.

Learning materials

Main linkLink to course homepage
Only public learning materials are listed.


No information on groups available.


Places30 at the most
PriorityRegistration for the course unit is only possible for the primary target group
Primary target groupMAS ETH in Management, Technology, and Economics (365000) starting semester 03
Waiting listuntil 29.09.2019
End of registration periodRegistration only possible until 15.09.2019

Offered in

MAS in Management, Technology, and EconomicsElectives, 1. and 3. SemesterWInformation