Bart Clarysse: Katalogdaten im Frühjahrssemester 2021 |
| Name | Herr Prof. Dr. Bart Clarysse |
| Lehrgebiet | Entrepreneurship |
| Adresse | Professur Entrepreneurship ETH Zürich, WEV H 311 Weinbergstr. 56/58 8092 Zürich SWITZERLAND |
| Telefon | +41 44 632 74 40 |
| bclarysse@ethz.ch | |
| Departement | Management, Technologie und Ökonomie |
| Beziehung | Ordentlicher Professor |
| Nummer | Titel | ECTS | Umfang | Dozierende | |
|---|---|---|---|---|---|
| 351-0778-00L | Discovering Management Entry level course in management for BSc, MSc and PHD students at all levels not belonging to D-MTEC. This course can be complemented with Discovering Management (Excercises) 351-0778-01L. | 3 KP | 3G | L. De Cuyper, S. Brusoni, B. Clarysse, V. Hoffmann, T. Netland, G. von Krogh | |
| Kurzbeschreibung | Discovering Management offers an introduction to the field of business management and entrepreneurship for engineers and natural scientists. The module provides an overview of the principles of management, teaches knowledge about management that is highly complementary to the students' technical knowledge, and provides a basis for advancing the knowledge of the various subjects offered at D-MTEC. | ||||
| Lernziel | The objective of this course is to introduce the students to the relevant topics of the management literature and give them a good introduction in entrepreneurship topics too. The course is a series of lectures on the topics of strategy, innovation, marketing, corporate social responsibility, and productions and operations management. These different lectures provide the theoretical and conceptual foundations of management. In addition, students are required to work in teams on a project. The purpose of this project is to analyse the innovative needs of a large multinational company and develop a business case for the company to grow. | ||||
| Inhalt | Discovering Management aims to broaden the students' understanding of the principles of business management, emphasizing the interdependence of various topics in the development and management of a firm. The lectures introduce students not only to topics relevant for managing large corporations, but also touch upon the different aspects of starting up your own venture. The lectures will be presented by the respective area specialists at D-MTEC. The course broadens the view and understanding of technology by linking it with its commercial applications and with society. The lectures are designed to introduce students to topics related to strategy, corporate innovation, corporate social responsibility, and business model innovation. Practical examples from industry will stimulate the students to critically assess these issues. | ||||
| Voraussetzungen / Besonderes | Discovering Management is designed to suit the needs and expectations of Bachelor students at all levels as well as Master and PhD students not belonging to D-MTEC. By providing an overview of Business Management, this course is an ideal enrichment of the standard curriculum at ETH Zurich. No prior knowledge of business or economics is required to successfully complete this course. | ||||
| 351-0778-01L | Discovering Management (Exercises) Complementary exercises for the module Discovering Managment. Prerequisite: Participation and successful completion of the module Discovering Management (351-0778-00L) is mandatory. | 1 KP | 1U | B. Clarysse | |
| Kurzbeschreibung | This course is offered complementary to the basis course 351-0778-00L, "Discovering Management". The course offers an additional exercise in the form of a project conducted in team. | ||||
| Lernziel | This course is offered to complement the course 351-0778-00L. The course offers an additional exercise to the more theoretical and conceptual content of Discovering Management. While Discovering Management offers an introduction to various management topics, in this course, creative skills will be trained by the business game exercise. It is a participant-centered, team-based learning activity, which provides students with the opportunity to place themselves in the role of Chief Innovation Officer of a large multinational company. | ||||
| Inhalt | As the students learn more about the specific case and identify the challenge they are faced with, they will have to develop an innovative business case for this multinational corporation. Doing so, this exercise will provide an insight into the context of managerial problem-solving and corporate innovation, and enhance the students' appreciation for the complex tasks companies and managers deal with. The exercise presents a realistic model of a company and provides a valuable learning platform to integrate the increasingly important development of the skills and competences required to identify entrepreneurial opportunities, analyse the future business environment and successfully respond to it by taking systematic decisions, e.g. critical assessment of technological possibilities. | ||||
| 363-1077-00L | Entrepreneurship  | 3 KP | 2G | B. Clarysse | |
| Kurzbeschreibung | This course introduces the various elements important to start an innovative business. These are: insights into how technology as a context shapes opportunities to start a business, assessing opportunities, protecting one's idea and technology, market testing and feedback, how to form a team, raising investment and deal evaluation, use of novel financing sources, development of term sheets. | ||||
| Lernziel | This course enables to understand: How technologies develop from science to commercial products What kind of entrepreneurial opportunities emerge from this cycle How assumptions are tested in the market and evolve into business plans What the importance is of founding teams and how they are fit together How to raise money from various sources such as crowd funding, ICO, business angels and venture capitalists How to develop a business case How to negotiate and structure a funding deal | ||||
| Inhalt | The course consists of 7 sessions of 4 hours, every other week. The first 2 hours typically cover the content of the session, while in the last 2 hours students work in teams to apply the content in specific case settings. The course is structured as follows: In session 1, we discuss how science develops into technologies that are eventually commercialized into products ...We discuss how technology entrepreneurs can create ventures based upon the technology they work on, the demand they see in their environment or just through the mere aspiration of creating a company. We specifically focus on how these companies can create value in the absence of clear customer revenues and what the eventual outcome is of such a venture. In Session 2, we look at how entrepreneurs do market research and how different types of market research help them to develop their business. In addition, you will get an overview of various forms of prototyping, and of how the use of such prototyping can help you test the market and incorporate market feedback into your product or service. In Session 3, we introduce the concept of "appropriability". For entrepreneurs, especially in a technology environment, it is very important to think about how they can appropriate value from the ideas they develop and the products they introduce in the market. Such appropriation can be enabled through legal mechanisms such as IP or might be facilitated through the way in which the company is set up. We also discuss how value can be delivered in an industry, how negotiation power can be assessed, what different actors need to be taken into consideration when determining the value flow in a network and, eventually, how to think of a business model annex business plan. Session 4 touches upon a number of HR questions and managerial challenges for the budding entrepreneur: Is it better to go alone or in a team? Are there more or less successful compositions of an entrepreneurial team and if so, where to find the right co-conspirators? We also introduce the basic elements of making a financial plan. Session 5 introduces you in the world of raising capital. You get an overview of the various sources of capital including business angels, accelerators, crowd funding, venture capital and corporate capital. Guest speakers from the financing industry will answer your questions with regards to getting finance. Session 6 deals with the legal side of making a deal between an investor and a company. We also explain how to make an elevator pitch and how to pitch for money (including business plan competitions) Session 7 includes a negotiation game. The negotiation game allows you to go through the different conditions of a term sheet including the valuation of a start-up, the lock-in of the management team, the liquidation options and the division of power. The aim is to learn how to use each of these terms in a practical setting and be able to write a term sheet with an investor. Each of the sessions includes a mix of theory (usually 2 hours), case study/exercise work and occasional guest presentations (usually 1 hour). The course is an excellent introduction to 'do it yourself courses' such as the Deep Science Sprint, the Digital Entrepreneurship Course,.. | ||||
| Skript | Powerpoint slides are provided ahead of each session and provide together with Clarysse and Kiefer (2011) the core course material. In addition to the slides and handbook, most sessions have case material (uploaded ahead of the course and to be read BEFORE the lecture in which the case will be discussed). Video material is part of the core syllabus. | ||||
| Literatur | Clarysse, B. & S. Kiefer The Smart Entrepreneur (Elliott & Thompson, 2011) is used as core reading material. In addition, each session also has "advanced reading" papers, which are useful to deepen your knowledge about the specific subject under discussion. It is sufficient to read the introduction and the conclusions of the papers to get the core idea. The papers are uploaded through Moodle, the book is available for sale at Amazon.com or can be ordered from any book store. | ||||
| Voraussetzungen / Besonderes | No special background is needed. | ||||
| 373-0103-00L | New Venture Finance  Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 KP | 1G | B. Clarysse | |
| Kurzbeschreibung | This module highlights the different funding options for technology ventures such as business angels, accelerators, venture capitalists and crowd funding. It zooms into the professional management of the interrelations with institutional and corporate venture capital investors. Other subjects are early stage valuation, dilution, founder equity and important aspects of shareholder agreements. | ||||
| Lernziel | This modules enables participants -To understand different valuation methods such as multiple valuation, Understand how staging influences valuation -To make fundamental trade-offs when involving outside investors and understand the basic components in a term sheet -Understand to what extent the term sheet benefits an investor or an entrepreneur. | ||||
| 373-0204-00L | Leadership Development II Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 KP | 1P | B. Clarysse | |
| Kurzbeschreibung | This module focuses on the development needs for participants' leadership competencies. In this module, experienced leadership coaches will interact regularly with the participants, coach along a personal development plan, and feedback on specific challenges and participants' activities with the goal to strenghten the particiants' leader capability and people skills. | ||||
| Lernziel | This module enables participants: - To identify current gaps in the personal management skills and competencies and develop meaningful goals and plans to fill those gaps - To implement effective exercises and practices to improve the participants' leadership capacity - To effectively communicate and manage key constituents, notably employees and key advisors in a venture project. | ||||
| 373-0205-00L | Final Business Project Defense Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 KP | B. Clarysse, T. Brenner, J. Thiel | ||
| Kurzbeschreibung | This module focuses on the development needs for both the participants' presentation and resource mobilization skills. The participants are asked to bring all learnings from the CAS and defend in engaging manner their business projects. This defense is typically delivered in presence of external investors or venture stakeholders who will challenge the project and potentially offer future support. | ||||
| Lernziel | This module enables participants: - To reflect upon and integrate important and relevant elements from the CAS into the venture project - To practice effective business communication and venture pitching skills - To receive and handle challenging feedback from important venture constituents. | ||||