Bart Clarysse: Katalogdaten im Herbstsemester 2020 |
| Name | Herr Prof. Dr. Bart Clarysse |
| Lehrgebiet | Entrepreneurship |
| Adresse | Professur Entrepreneurship ETH Zürich, WEV H 311 Weinbergstr. 56/58 8092 Zürich SWITZERLAND |
| Telefon | +41 44 632 74 40 |
| bclarysse@ethz.ch | |
| Departement | Management, Technologie und Ökonomie |
| Beziehung | Ordentlicher Professor |
| Nummer | Titel | ECTS | Umfang | Dozierende | |
|---|---|---|---|---|---|
| 351-0778-00L | Discovering Management Entry level course in management for BSc, MSc and PHD students at all levels not belonging to D-MTEC. This course can be complemented with Discovering Management (Excercises) 351-0778-01. | 3 KP | 3G | B. Clarysse, S. Brusoni, S. Feuerriegel, G. Grote, V. Hoffmann, T. Netland, G. von Krogh | |
| Kurzbeschreibung | Discovering Management offers an introduction to the field of business management and entrepreneurship for engineers and natural scientists. The module provides an overview of the principles of management, teaches knowledge about management that is highly complementary to the students' technical knowledge, and provides a basis for advancing the knowledge of the various subjects offered at D-MTEC. | ||||
| Lernziel | Discovering Management combines in an innovate format a set of theory lectures and a series of case studies. The learning model for Discovering Management involves 'learning by doing'. The objective is to introduce the students to the relevant topics of the management literature and give them a good introduction in entrepreneurship topics too. The course is a series of lectures on the topics of strategy, innovation, leadership, productions and operations management and corporate social responsibility. While the different theory lectures provide the theoretical and conceptual foundations, the experiential learning outcomes result from the case studies. | ||||
| Inhalt | Discovering Management aims to broaden the students' understanding of the principles of business management, emphasizing the interdependence of various topics in the development and management of a firm. The lectures introduce students not only to topics relevant for managing large corporations, but also touch upon the different aspects of starting up your own venture. The lectures will be presented by the respective area specialists at D-MTEC. The course broadens the view and understanding of technology by linking it with its commercial applications and with society. The lectures are designed to introduce students to topics related to strategy, corporate innovation, leadership, value chain analysis, corporate social responsibility, and information management. Practical examples from case studies will stimulate the students to critically assess these issues. | ||||
| Voraussetzungen / Besonderes | Discovering Management is designed to suit the needs and expectations of Bachelor students at all levels as well as Master and PhD students not belonging to D-MTEC. By providing an overview of Business Management, this course is an ideal enrichment of the standard curriculum at ETH Zurich. No prior knowledge of business or economics is required to successfully complete this course. | ||||
| 351-0778-01L | Discovering Management (Exercises) Complementary exercises for the module Discovering Managment. Prerequisite: Participation and successful completion of the module Discovering Management (351-0778-00L) is mandatory. | 1 KP | 1U | B. Clarysse, L. De Cuyper | |
| Kurzbeschreibung | This course is offered complementary to the basis course 351-0778-00L, "Discovering Management". The course offers additional exercises and case studies. | ||||
| Lernziel | This course is offered to complement the course 351-0778-00L. The course offers additional exercises and case studies. | ||||
| Inhalt | The course offers additional exercises and case studies concering: Strategic Management; Technology and Innovation Management; Operations and Supply Chain Management; Finance and Accounting; Marketing and Sales. Please refer to the course website for further information on the content, credit conditions and schedule of the module: https://www.ethz.ch/content/specialinterest/mtec/chair-of-entrepreneurship/en/education/discovering-management.html | ||||
| 364-1104-00L | Advanced Studies in Entrepreneurship  Findet dieses Semester nicht statt. | 3 KP | 2G | B. Clarysse | |
| Kurzbeschreibung | This course aims to introduce students to important themes and conversations in entrepreneurship research. | ||||
| Lernziel | At the end of the course, students will understand core conversations in the field of entrepreneurship research and are expected to be able to discuss how respective theories and concepts might relate to their own research interests in entrepreneurship or adjacent managerial fields. | ||||
| Inhalt | Session topics: 0. Introduction Session (1hr) 1. The Entrepreneurial Process: PSED, Discovery vs. Creation, Social Ontology 2. Behavioral Approaches to Entrepreneurship I: Traits & Motivations, Intentions & Passion 3. Behavioral Approaches to Entrepreneurship II: Entrepreneurial Cognitions, Opportunity Decision-making 4. Resource Mobilization I: Venture Capital — now and then 5. Resource Mobilization II: Crowd-funding, Community-approaches, Accelerators 6. Entrepreneurial Strategy I: Foundations of Entrepreneurial Strategy, Technology Commercialization Strategies 7: Entrepreneurial Strategy II: Strategic Entrepreneurial Action — Agency vs. Institutional Logics Further Details: http://www.entrepreneurship.ethz.ch/education/fall/advanced-readings.html | ||||
| Skript | All papers are accessible through the ETH Library or will be provided at the start of the course. | ||||
| Literatur | See Syllabus | ||||
| Voraussetzungen / Besonderes | For each session, students will need to prepare for an in-depth discussion of all assigned papers. That means, students are supposed to read and critically review all the papers assigned for the session. A brief summary assessment of the session papers will need to be submitted in advance. Students will also take discussion leadership for selected papers. Discussant roles will be assigned in the introduction session. | ||||
| 373-0100-00L | Entrepreneurial Strategies & Lean Innovation Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 KP | 2G | B. Clarysse | |
| Kurzbeschreibung | |||||
| Lernziel | |||||
| 373-0102-00L | Entrepreneurial Marketing & Sales Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 KP | 1G | B. Clarysse | |
| Kurzbeschreibung | This is the third knowledge module within the CAS ELTV. During this module, we will discuss important themes concerning entrepreneurial team formation and management and practice elements in interactive workshops. The module will be extended by intermediary project review meetings. | ||||
| Lernziel | This module enables participants: - To understand customer needs and the respective markets - To practice and optimize successful communication with and towards existing and future customers (e.g., strategic selling, key account management, communication tools) - To understand and use different pricing techniques for technology products and services, both in B2C and B2B contexts, - To select appropriate strategies to build up effective sales channels and calculate and optimize respective funnel KPIs and assess the implications on the venture's business model and organization (e.g., lead management, funnel metrics, etc.) | ||||
| Inhalt | This module exposes participants to important customer development and market research strategies, with the goal to build competencies in several customer-facing activity domains of the growing venture. Key module themes span the pricing of technology products and services, both in B2C and B2B contexts, the effective build-up of sales channels and funnels, and the successful communication to existing as well as future customers. | ||||
| Skript | See Online Platform | ||||
| Literatur | See Online Platform | ||||
| Voraussetzungen / Besonderes | This module is for CAS ELTV Participants only. | ||||
| 373-0200-00L | Business Development of Technology Ventures I Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 2 KP | 2P | B. Clarysse | |
| Kurzbeschreibung | This module is the first part of the Business Coaching track of the CAS ELTV. The module offers a structured process through which participants develop their business projects. All projects receive regular guidance from a dedicated coach. | ||||
| Lernziel | This module enables participants: - To identify key unknowns and important progress measures for their respective business case and implement effective means and tools to further develop their business case - To understand the view of potential customers and implement their feedback to improve the business case - To effectively communicate and enroll other important venture constituents (mentors, advisors, employees, investors, etc.) in the venture | ||||
| Inhalt | This module focuses on the development needs of participants' business skills and competencies. In this module, experienced business coaches and startup mentors will interact regularly with the participants, offer guidance on how to strategize and implement compelling business cases, feedback on specific challenges, and participants' activities with the goal to strengthen the ability of the participant to garner needed resources for their undertakings. | ||||
| Skript | See Online Platform | ||||
| Literatur | See Online Platform | ||||
| Voraussetzungen / Besonderes | This module is only for CAS ELTV participants. | ||||
| 373-0201-00L | Leadership Development I Only for CAS in Entrepreneurial Leadership in Technology Ventures. | 1 KP | 1P | B. Clarysse | |
| Kurzbeschreibung | This is the first module of the Leadership Development & Coaching track of the CAS ELTV. In this module, participants take stock of their current situation and goals and develop specific action points. This process is supported by experienced leadership coaches. | ||||
| Lernziel | This module enables participants: - To identify current gaps in the personal management skills and competencies and develop meaningful goals and plans to fill those gaps - To implement effective exercises and practices to improve the participants' leadership capacity - To effectively communicate and manage key constituents, notably employees and key advisors in a venture project | ||||
| Inhalt | This module focuses on the development needs of participants' leadership competencies. In this module, experienced leadership coaches will interact regularly with the participants, coach them along a personal development plan, and feedback participants on specific challenges and activities with the goal to strengthen the participants' leadership capability and people skills. | ||||
| Skript | See Online Platform | ||||
| Literatur | See Online Platform | ||||
| Voraussetzungen / Besonderes | This module is only for CAS ELTV participants. | ||||