Florian Rittiner: Katalogdaten im Frühjahrssemester 2021

NameHerr Dr. Florian Rittiner
Strategische Initiativen
ETH Zürich, AMA F 13
Auf der Mauer 17
8001 Zürich
Telefon+41 44 632 79 68
DepartementManagement, Technologie und Ökonomie

365-1099-00LDesign Thinking: A Human-Centred Approach to Problem Solving Belegung eingeschränkt - Details anzeigen
Exclusively for MAS MTEC students (2nd semester).
Minimum number of participants: 15.
1 KP1SF. Rittiner
KurzbeschreibungIn this course, students get to know Design Thinking, which is an innovation method that can be applied to solve a broad range of problems from product development to social innovation. The students will engage in collaborative team exercises to learn about and directly apply the five typical design thinking steps – empathize, define, ideate, prototype and test – by solving a real-world challenge.
LernzielDuring the course, students will...

...get to know the design thinking process working on a specific real-world challenge
...learn when to apply design thinking methodology
...learn how to empathize with users, how to formulate a clear problem statement, develop ideas, prototype as well as test them with potential users
InhaltDuring the course, students will...
...get to know the design thinking process as:
- - a methodology to develop ideas and concepts – typically in the early phase of the innovation process (the fuzzy-front end)
- - a methodology used for product, service and business model innovation
- - a methodology used for organizational development: process improvements, redesign of organizational structures, etc.
...learn how to apply the design thinking methodology or parts of it
...learn how to empathize with users: simple interview techniques, observation, etc.
...learn how to formulate a clear problem statement
...learn how to develop ideas: potentially alternative brainstorming techniques
...learn how to prototype ideas with simple means
...learn how to test them with potential users: simple test structures

What the students should learn from the course:
- Students will be able to assess whether Design Thinking is useful methodology to solve challenges they face in their daily business activities
- Students will be able to use elements (i.e. a novel brainstorming technique, a novel feedback method, etc.) in their daily business activities

What the students will NOT learn:
- This 2-day training is by not extensive enough to provide a full-scale design thinking training that enables students to design, organize and run their own design thinking workshops and projects. For this, further courses, trainings and self-guided learning is necessary. References to institutes, books and other material will be provided.
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