Florian von Wangenheim: Courses in Autumn Semester 2021 |
Name | Prof. Dr. Florian von Wangenheim |
Field | Technology Marketing |
Address | Professur f. Technologiemarketing ETH Zürich, WEV J 409 Weinbergstr. 56/58 8092 Zürich SWITZERLAND |
Telephone | +41 44 632 69 24 |
fwangenheim@ethz.ch | |
Department | Management, Technology, and Economics |
Relationship | Full Professor |
Number | Title | ECTS | Hours | Lecturers | ||||||||||||||||
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363-0403-00L | Introduction to Marketing | 3 credits | 2G | |||||||||||||||||
363-0403-00 G | Introduction to Marketing The lecture takes place in classroom, online via livestreaming or zoom and recorded. | 2 hrs |
| S. Brüggemann, F. von Wangenheim | ||||||||||||||||
363-1051-00L | Cases in Technology Marketing ![]() Number of participants limited to 20. Students have to apply for this course by sending a CV and an one-page motivation letter until 10.09.2021 to Theresa Schachner: tschachner@ethz.ch. Additionally please enroll via myStudies. Places will be assigned on the basis of your motivation letter. | 3 credits | 1G | |||||||||||||||||
363-1051-00 G | Cases in Technology Marketing Permission from lecturers required for all students.
Block course 06.12.2021, whole day at Bühler Group in Uzwil | 16s hrs |
| F. von Wangenheim, S. Schär | ||||||||||||||||
364-1013-06L | Marketing Theory ![]() Number of participants limited to 18. | 2 credits | 1G | |||||||||||||||||
364-1013-06 G | Marketing Theory
![]() Block course | 19s hrs |
| F. von Wangenheim | ||||||||||||||||
364-1064-00L | Inaugural Seminar - Doctoral Retreat ![]() ![]() Pre-registration upon invitation required. Once your pre-registration has been confirmed, a registration in myStudies is possible. | 1 credit | 1S | |||||||||||||||||
364-1064-00 S | Inaugural Seminar - Doctoral Retreat Does not take place this semester. Block course | 15s hrs | P. Schmid, S. Brusoni, R. Finger, G. Grote, T. Netland, F. von Wangenheim, to be announced |